Key takeaways

  • If you’re considering a balance transfer, you can either apply for a balance transfer card or select a rewards card that offers a balance transfer option.
  • Balance transfer cards tend to have longer 0 percent intro APR periods, but they don’t typically offer rewards or perks.

  • Rewards cards may offer a 0 percent intro APR on balance transfers for a shorter period, but also earn rewards when the time comes to make new purchases.

If you’re carrying credit card debt, taking advantage of a balance transfer offer can help you make repayments without accruing more interest charges. But it also wouldn’t hurt to do that transfer on a card that can earn rewards on new purchases in the future.

Balance transfer cards typically offer a 0 percent intro APR for a long period of time, allowing you to transfer a balance from another card and begin paying it off interest-free — but these cards don’t usually earn rewards. However, some rewards cards also offer 0 percent intro APRs on balance transfer options and new purchases for a shorter period and with the ability to earn rewards in the long run.

What’s the difference between a balance transfer card and a rewards card?

Let’s look at the two types of cards in more detail, including when each might be useful.

Pros Cons
Balance transfer card
  • Longer intro APR offer
  • Smaller monthly payments
  • Often no rewards potential
  • Less long-term value
Rewards card
  • Rewards potential
  • More long-term value
  • Shorter or no intro APR offer
  • Higher monthly payments with no intro offer

Balance transfer credit cards

A balance transfer credit card generally offers a low-to-no interest period on balance transfers for a set length of time, typically between six and 21 months. After that, a higher regular annual percentage rate (APR) kicks in. You may also face a balance transfer fee that’s often 3 to 5 percent of the balance.

If you’re carrying debt on a credit card with a higher interest rate, transferring the balance to a 0 percent APR card can help you save a lot of money on interest. But balance transfer cards generally lack rewards and other perks, which can make them less desirable to hold for the long term.

Rewards credit cards

Rewards credit cards, on the other hand, offer cash back, points or miles that accrue as you spend. Some rewards cards also offer welcome bonuses and 0 percent intro APR windows to incentivize new cardholders. If these cards also come with a balance transfer option, they could be a viable way to pay off existing debt while keeping it in your wallet for long-term value.

For example, popular rewards cards like the Wells Fargo Active Cash® Card and Chase Freedom Unlimited® offer cash back rewards, welcome bonuses and intro APRs on both purchases and balance transfers. That said, the introductory periods on these cards are shorter than those on balance transfer cards, which can reach up to 21 months.

If the card also offers an intro APR on new purchases, you could start earning rewards on everyday spending right away. But it’s risky to add to your balance while you’re still paying it off — this could slow your debt repayment journey. Bankrate’s 2025 Chasing Rewards in Debt Survey shows that more than 7 in 10 cardholders with debt still try to earn rewards.

Should I choose a balance transfer card or a rewards card?

One of the main factors in choosing a balance transfer card versus a rewards card is how much you can afford in monthly payments. Balance transfer cards tend to have longer intro periods, which allows you to divide your balance into smaller chunks. Rewards cards may have shorter intro periods, which means bigger balance repayments each month but a greater earning potential down the road.

In both cases, your goal should be to repay your credit card debt before the intro period ends. After that, high regular APRs are likely to kick in, and you may find yourself in even more debt.

To see the difference between these two types of cards in action, consider the following cards from the same issuer — both of which feature intro balance transfer offers .

Wells Fargo Reflect Card vs. Wells Fargo Active Cash Card

The Wells Fargo Reflect® Card is a tried-and-true balance transfer card, offering a 0 percent intro APR for 21 months from account opening on qualifying balance transfers made within 120 days. The card charges a 5%, min: $5 balance transfer fee and a 17.24%, 23.74%, or 28.99% Variable APR after the introductory period ends. It doesn’t have an annual fee, but it also doesn’t offer rewards or a welcome bonus.

The Wells Fargo Active Cash is a rewards card, offering unlimited 2 percent cash rewards on purchases and a solid welcome offer. It also offers a 0 percent intro APR for 12 months from account opening on purchases and qualifying balance transfers, followed by a 19.24%, 24.24%, or 29.24% Variable APR.

Which card would make more sense for your financial situation? Let’s pretend you’re transferring a $5,000 balance to either the Wells Fargo Reflect or Active Cash card. Here’s how much you’ll need to pay per month to pay down your debt within each card’s introductory period.

Wells Fargo Reflect

If you transfer a $5,000 balance to the Reflect balance transfer card within the first 120 days, the balance transfer fee brings you to a total balance of $5,250. You’ll need to pay $250 a month during the 21-month intro period to wipe out your debt.

Wells Fargo Active Cash

If you instead transfer that $5,000 to the Active Cash rewards card within the first 120 days, your total balance including the balance transfer fee would be $5,250. You’ll need to pay just over $438 a month during the 12-month intro period.

If you can afford the higher monthly payment, then a rewards card with a shorter intro period can help you earn more rewards on future purchases. As a result, the card has more long-term value, meaning that you may not need to apply for a new card at the end of your debt repayment journey in order to maximize your ongoing rewards.

The bottom line

For most, a longer balance transfer offer will be easier on the wallet. You can make smaller monthly payments while still paying off your debt and avoiding interest fees during the intro period.

But consider a rewards card’s earning potential, welcome bonus and other perks. You might decide that, even with a shorter intro period, a rewards card is worth more if you think you can make the larger monthly payments on your transferred balance.

Need help deciding which type of card is right for you? Check out Bankrate’s best balance transfer credit cards and weigh the pros and cons of each before applying.

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